2012 Honda Insight: The Hybrid Winner

Kelley Blue Book published their 2012 Total Cost of Ownership Awards list and guess who won the Hybrid Car category: The 2012 Honda Insight!

“An affordable and attractive entry point to the super-efficient gasoline-electric realm, the Honda Insight shares powertrain elements with the Honda Civic Hybrid and receives aerodynamic revisions for 2012 that further enhance its already stellar EPA ratings. The Insight’s lower fair purchase price and subsequent lower depreciation figure helped this five-passenger five-door claim top spot in the Hybrid Car category over its sportier two-seat cousin, the Honda CR- Z.” (Kelley Blue Book’s write up of the 2012 Honda Insight)

The Total Cost of Ownership Awards looks at many factors when choosing a winner. While initial price is always a prime focus when making a new vehicle purchase decision, ultimately the ‘best deal’ also entails factoring in a number of other elements that can have an equally meaningful impact on long-term expenses. To help bring those big picture details into focus, Kelley Blue Book calculated and integrated data from eight different categories to come up with real-world bottom-line figure that allows for direct comparisons to be made over a five-year period.

If you’re interested in becoming a little more green this year give us a call, take an Insight or a CR-Z out for a test drive and see what all the fuss is about.

McGrath Honda of Elgin
2020 North Randall Road
Elgin, IL 60123
1-888-302-3541

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Brand Image Award Winner

Kelley Blue Book named their 2012 Brand Image Award Winners last week. These awards are based on consumer perception data from the company’s Brand Watch study, and honor the automotive brands that have most successfully captured positive consumer attention.

Honda was honored with two of these awards…

2012 Most Trusted Brand: Honda

“Without surprising anyone, our inaugural Most Trusted Brand award goes to a name that’s practically synonymous with reliability and dependability.  Honda’s vehicles enjoy a decades-deep reputation as the smart choice in so many of the categories in which it competes.” (Kbb.com editorial comments)

2012 Best Value Brand: Honda

“Many car buyers assume a vehicle’s sticker price is the most significant monetary factor when choosing a car.  While it’s certainly an important consideration, Honda’s reputation for superb resale value, exceptional quality and legendary dependability continues to raise the bar in respect to automotive value.” (Kbb.com editorial comments)

We sell the most trusted brand for a reason, we want to offer our community and surrounding area a quality vehicle that is second to none.

McGrath Honda of Elgin
2020 North Randall Road
Elgin, IL 60123
1-888-302-3541

Map   |   Hours   |   Contact Us   |   Twitter   |   Facebook   |   Google+